Challenge
ASK chose us as a partner for its communication and digital innovation journey, presenting us with an ambitious challenge: to showcase to the world the identity of a globally renowned brand, through an image capable of conveying its values of excellence, innovation, and prestige. The request was clear: to create a strong and consistent digital presence, able to engage with a global audience, supported by communication tools that are elegant and effective for the most important institutional and commercial contexts.
Solution
We responded to this challenge by designing a distinctive brand identity capable of reflecting ASK’s spirit and values. From there, we designed and developed a new multilingual B2B website (Italian, English, and Chinese), built with advanced technologies and redesigned at the UX level to ensure a smooth, fast, and engaging user experience across all devices.
Our work did not stop at the digital sphere: we developed customized merchandising materials to enhance the brand identity, as well as corporate presentations crafted in every detail, ideal for supporting ASK in the most prestigious international settings. Finally, we created a creative strategy for social media, producing original and engaging content to strengthen the emotional connection between the brand and its global audience.
Our work did not stop at the digital sphere: we developed customized merchandising materials to enhance the brand identity, as well as corporate presentations crafted in every detail, ideal for supporting ASK in the most prestigious international settings. Finally, we created a creative strategy for social media, producing original and engaging content to strengthen the emotional connection between the brand and its global audience.
The collaboration with ASK Industries is a concrete example of how strategy, creativity, and technology can come together to present and position a global excellence in a solid, distinctive, and internationally recognizable way.
